Consumer: Fraud by apparel companies
Nowadays, there are a number of shops (primarily in the area of apparel and clothing) that seek to attract customers through offering huge discounts. So you have brands such as Priknit offering 80% sale on their jackets, Cantabil offering 80% discount on all clothes, Pepe Jeans branding a sale logo of Buy 2, get 2 free, Kouton’s offering 50% + 50% and so on. I have been shopping in many of these, and realize that there is a huge amount of anti-consumer intent behind many of these. A lot of the numbers are inflated, and actual good quality is scarce. So let’s take some specific examples, and see what goes on:
- Pepe Jeans: The store had this huge sales sign outside proclaiming that if you buy 2, then you get 2 free (and of course they had the ‘*’, means that some conditions will apply). However, if you thought that this was a great bargain for getting 2 Pepe jeans, then think again. The offer was only for Pepe T-shirts, something that they forgot to put in the huge sign.
